We all desire to be great. Something in our minds and in our culture drives us to surround ourselves with items and elements that somehow make us better. They improve us on some mysterious level. For whatever the reason, we need to prove to ourselves, and to others, that we are not average, but that we are great. Somehow, our assurances of personal greatness is validated with our association to certain brands, ideas, images, and products.
My next exhibit is entitled CONTEXT. It questions how my ego forms my surroundings.
its great! your great! im great!